Is there any? I think surveys are a valuable tool. So says my marketing
side. However, when my sales side actually has to implement them, it’s
a daunting task. Think about it. If a recruiter or IT Director won’t
even return my calls, is there a high chance he or she will complete my
survey? As a customer, the answer is simple, even when Microsoft asks
for my help, I’m reluctant to give it.
In my experience, thebest way to answer a question is to give it a go! So I created my own survey on SurveyMonkey.com and will (soon) send it out to current and prospective customers.
I think these three factors will make a successful survey (at least from the very novice POV I’m writing from):
1) Humor (self-depreciating if possible)
2) Brevity (5-7 questions is ample)
3) Unbiased POV (feigned if need be)
Hopefully,
these factors will work in my favor when I send out <a href=”
http://www.surveymonkey.com/s.aspx?sm=W_2b2_2b8RdpNytzAEWMYGSeYQ_3d_3d”>this link to my Staffing Survey in the next couple of days.
I’ll be sure and let you know the results!
In other survey news, here’s an interesting story about hiring and retention for HR pros. It shows companies like Intuit and Gallup (among many, many others) are getting it right when it comes to the exact right fit for the job.
Also, the winner for best tech blog in the HR field, here’s NothingBlog!
Do you have a story about surveys or another “road-less-traveled” way of reaching out to candidates or clients? Let us know!
